Services marketing : people, technology, strategy / Wirtz, Jochen.
Material type:
TextPublication details: India ; Pearson education inc, 2017Description: xxi, 810 pagesISBN: - 9781944659004 (hardcover) | 9781944659011| 9789332587687
- 658.8 W799S 2017
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Book | eLibrary Lahore | 658.8 W799S 2017 (Browse shelf(Opens below)) | Available | eLib-00891 | |
| Book | eLibrary Sahiwal | 658.8 W799S 2017 (Browse shelf(Opens below)) | Available |
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| 658.8 K874M 2016 Marketing management / | 658.8 K874P 2017 Principles of marketing / | 658.8 M678F 2017 Financial markets and institutions / | 658.8 W799S 2017 Services marketing : people, technology, strategy / | 658.812 P374C 2018 Customer relationship management / | 658.827 K291S 2018 Strategic brand management : building, measuring, and managing brand equity / | 658.8342 S689C 2016 Consumer behaviour : a European perspective / |
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