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Marketing lessons from the grateful dead by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: John Wiley & sons, inc. Pub. ; 2010
Availability: Items available for loan: University of the Punjab, Lahore (1)Call number: 658.872 S 25 M.

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2.
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / David Meerman Scott by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken NJ : 2011
Availability: Items available for loan: Khawaja Farid University of Engineering & Information Technology (1)Call number: 658.872 MEE-T 2011 8134.

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