TY  - BOOK
AU  - Rackham, Neil
TI  - Rethingking the sales force: Redefining selling to create and capture customer value 
SN  - 0071342532
U1  - 658.81 RAC-R 1999 12954 
PY  - 1999///
CY  - New York
PB  - McGRaw Hill
KW  - Selling
ER  -