Philip Kotler <br/><br/>
Principles of Marketing / 
Philip Kotler. 
 - India :  Pearson,  2018. 
<br/><br/><br/>In English 
<br/><br/><label>ISBN: </label>978-0134492513 
<br/><br/><label>Dewey Class. No.: </label>658.8 PP 2018 (715)