Marketing Management: (Record no. 1997527)

MARC details
000 -LEADER
fixed length control field 00719nam a22002417a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230103145458.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230103b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 129208958
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292089584
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 KOT-M MAN 6462
100 ## - MAIN ENTRY--AUTHOR NAME
Author name Kotler , Philip...[atal.]
245 ## - TITLE STATEMENT
Title Marketing Management:
Remainder of title An Asian Perspective /
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. UK:
Name of publisher, distributor, etc. Pearson;
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
No. of Pages xvi, various pages,;
Other physical details ill, Images , Illustrations , Tables .
Dimensions 27x21cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Understanding Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Additional Author/Editor name Philip Kotler
700 ## - ADDED ENTRY--PERSONAL NAME
Additional Author/Editor name Kevin lane Keller
700 ## - ADDED ENTRY--PERSONAL NAME
Additional Author/Editor name Swee Hoon Ang
700 ## - ADDED ENTRY--PERSONAL NAME
Additional Author/Editor name Chin Tiong Tan
700 ## - ADDED ENTRY--PERSONAL NAME
Additional Author/Editor name Siew Meng Leong
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Dewey Decimal Classification   Lahore College for Women University Lahore College for Women University Management 01/03/2023   658.802 KOT-M MAN 6462 LCWU-6462 01/03/2023 01/03/2023 Book