Essentials of marketing (Record no. 1593791)

MARC details
000 -LEADER
fixed length control field 00508nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210810s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 MAC-E 1991
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McCarthy, E. Jerone
245 #0 - TITLE STATEMENT
Title Essentials of marketing
245 #0 - TITLE STATEMENT
Statement of responsibility, etc. McCarthy, E. Jerone
250 ## - EDITION STATEMENT
Edition statement 5th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Irwin
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 1991
300 ## - PHYSICAL DESCRIPTION
Extent xvii,525p.
546 ## - LANGUAGE NOTE
Language note In English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Parreault, William D.
700 ## - ADDED ENTRY--PERSONAL NAME
Relator term Jt.auth.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type BOOK
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 1593791
Koha biblioitemnumber 1593791
Holdings
Lost status Damaged status Collection code Koha itemnumber (autogenerated) Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
    English Section 1779808 Government Punjab Public Library Lahore Government Punjab Public Library Lahore Applied Sciences 08/10/2021 658.8 MAC-E 1991 GPPL-E-1300000003 08/10/2021 08/10/2021 Book